So, what is next for the juggernaut? Rumors are swirling about a physical location. Ward has registered trademarks for "Ward House," described as a "members-only club for media and dining experiences." Essentially, a real-world manifestation of her digital brand—part cinema, part restaurant, part co-working space.
The genius of the brand is how seamlessly the two categories merge. For Ward, entertainment is not passive consumption. It is a lifestyle activity. emily ward naked