No framework is without critique. Some might argue that Kawasaki’s approach assumes a level playing field where everyone has the time and social capital to build trust and likability. In high-stakes negotiations, emergencies, or competitive markets, enchantment’s slow, relationship-based method may seem impractical. Others may point out that even ethical enchantment can be weaponized: a charismatic demagogue with a great story but bad intentions could use likability and trust to manipulate masses.
Ser una persona agradable es el primer paso. Esto se logra mediante una sonrisa genuina (la sonrisa Duchenne que involucra los ojos), una vestimenta adecuada al contexto (vestir como un par, ni superior ni inferior) y la aceptación de los demás. guy kawasaki el arte de cautivar pdf
El mayor logro no es cautivar una vez, sino mantener esa relación: No framework is without critique