Rumors indicate that "25 02" is merely the first pour. Internal documents suggest three subsequent phases: "Hardwerk 26 03," "27 04," and a final capstone, "30 00." Each installment will apparently increase the physical labor required by the audience. (Phase 3 allegedly requires viewers to write a line of code to unlock the subtitles).
Remove everything that is not a 7/10 or higher. If you have 10 minutes of footage, your goal is to find the 25 seconds that will make someone angry enough to comment, joyful enough to share, or curious enough to click the next video. Kill your darlings. Kill them again.
There is a fear that eliminates the happy accident, the strange artistic choice that fails with 99% of the audience but changes the life of the 1% who see it. When you optimize for the average, you kill the avant-garde.
USA & Canada
Korea
Germany
United Kingdom
France
Italy
Netherlands
Greece
Poland
Portugal
Hungary
Spain
Japan