By 2021, Big Ass Entertainment dropped the "Production" tag for "Media Content" to reflect their growing ecosystem:
Long-form, high-production analysis videos on niche topics like film history or internet culture that garner millions of views. Viral TikTok Trends:
The name doesn’t lie—this thing is massive . Whether you’re looking for obscure 80s horror films, indie music documentaries, international news streams, or viral TikTok series, the sheer volume is staggering. Navigation is surprisingly clean given the scale; content is sorted into smart categories (genre, era, platform, vibe). The “Random Deep Cut” button alone is worth the price of admission (if there is a price—the basic version is free). Great for binge-research or killing an entire weekend.
The concept of big ass entertainment and media content is not new, but its popularity and mainstream acceptance have grown exponentially in recent years. The 1990s and early 2000s saw the rise of "booty" culture, with artists like Sir Mix-a-Lot and Jennifer Lopez popularizing the trend. However, it wasn't until the advent of social media and reality TV that big ass entertainment and media content became a staple of modern popular culture.
These franchises have transcended their original medium to become global retail and entertainment juggernauts.
, nominated for Most Outstanding Show at the 2026 Melbourne International Comedy Festival. Entertainment State Critique : The term is often used in media theory (like in Ebb Magazine
