| Type | Description | Example | |------|-------------|---------| | | First episode shot to test format/audience | Unaired Game of Thrones pilot | | Demo Tapes | Audio/video samples for music or animation | Early BoJack Horseman voice demos | | Beta Video Games | Playable test builds | Fortnite’s closed beta | | Focus Group Clips | Short scenes shown to test markets | Alternate endings for films | | Leaked Raw Footage | Unfinished content (often viral) | Early CGI versions of movie scenes |