If your license key is not working, it is usually due to one of the following reasons:

If you have already purchased a key and it isn't working, users on Trustpilot frequently mention that WooTechy's customer service (specifically reps like Stella or Chloe) is very responsive in fixing activation issues. Troubleshooting Activation If your paid key isn't working:

This is the most critical part of how the license "works" practically: